Hey Reader,

You know, I was thinking the other day about how all over the map my work life has been.

I’ve managed a hardware store… worked in banking and real estate… waitressed, been a production assistant, supported nonprofits… cleaned bathrooms, walked dogs, played with kids… and I’ve even worked in just about every kind of flower-centric business that exists — from flower farms to nurseries to florists to essential oil distilleries.

Very different roles. Very different seasons. But there has been one thread that followed me from job to job—

I always became the person who trained the new people.

Not because it was in my job description. Not because I asked for it. But because teaching — breaking something down, making it feel doable, giving someone the confidence to try — is just where I naturally land.

Now here’s the funny thing about becoming an entrepreneur, solopreneur, mompreneur (pick your title):

There’s no “new person” to train. No one to show the ropes to. Just you, learning and building and figuring it out day by day.

For a long time, I didn’t realize how much I missed that part — the teaching part — until this business grew into what it is today.

Because now? I do get to teach again. Just in a completely different way.

I’m so excited to share that I’ve been invited to present at the Dream Life Summit, where I’ll be teaching on something deeply close to my own journey—helping people begin their email list even when the timing feels off, and showing why starting before you feel “ready” often leads to more clarity and momentum than waiting for the perfect moment.

And honestly? It feels so fitting that the first summit I’m presenting in is one about creating your dream life.

Because that’s exactly what I’m working on right now — building a business that supports the life I want, the life where I get to do meaningful work and spend as much time as possible with my amazing little girl.

If you’re also in a season of building your own dream life, this summit is a beautiful place to start.

The Dream Life Summit is a free three-day virtual event happening December 15–17, 2025, created to help you build the life you’re actually meant to live — not the one hustle culture convinced you to chase.

I’ll be sharing more about my session and the others soon, but if you already know you want to join in and learn from the full lineup of inspiring presenters, here’s where to register:

👉 Reserve Your Seat​

I’m genuinely grateful to be part of this event. I am even more grateful for the winding experiences and relationships that led me here. And I am most grateful for you.
​
Dana 🌸